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Entrepreneurialism Weathers the Yearly Fashion Storms

Twice a year, in February and September, Bryant Park opens its doors for the biggest media flock in New York City – Mercedes Benz Fashion Week. Since 2010, it’s been housed at the world renowned Lincoln Centre and remains one of the four major fashion weeks held worldwide, along with Paris, Milan and London. This […]

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Meryl Streep, Jean Dujardin Most Talked about Celebs at the Oscars

The 84th annual Academy Awards had its share of memorable moments—from Meryl Streep’s Best Actress win to the leg seen around the world—however, it failed to generate the same level of buzz as last year’s show. ORC Social Buzz (powered by Infegy’s Social Radar) found that at their peak, this year’s Academy Awards accounted for […]

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Jeremy Lin Dominates Social Media

The meteoric rise of new Knicks starter Jeremy Lin proves one thing: people love themselves a winner. It wasn’t until Lin led the Knicks to dramatic last second victories and averaged 24.4 points, 9.1 assists and 4.0 rebounds a seven game stretch that he became a household name and an online sensation. When the Knicks […]

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The Social Anatomy of an Adele Fan

“…Never mind, I’ll find someone like you…” “…Sometimes it lasts in love, but sometimes it hurts instead…” If you have listened to the radio in the past few months or watched any coverage of the Grammy Awards, you are probably already familiar with these two lines and probably played out the melody in your head […]

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Year over Year Grammy Buzz Grows

Sunday night’s 54th Annual Grammy awards scored great ratings and tons of online buzz. ORC Social Buzz (powered by Infegy’s Social Radar) stats reveal that the award show accounted for 3.5% of all online conversations, easily beating last year’s show and this year’s Golden Globes. Grammy’s: Total Posts Unfortunately, it was the sad news of […]

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The Super Social Bowl

Super Bowl XLVI is officially the most watched television event in history, attracting 111.3 million viewers. The game also helped break social media records as well. According to Twitter, Madonna’s halftime show generated 10,245 tweets per second (TPS), record activity for the microblog. However, by the end of the game, users were Tweeting at 12,233 […]

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Protected: Golden Globe Awards’ Buzz Trumps People’s Choice

There is no excerpt because this is a protected post.

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New Year, New Network

The NBC Sports Network officially launched on Monday January 2, 2012, replacing Versus. While the network is in its infancy, it has a long way to go before it reaches the levels of buzz that its main competitor, ESPN, garners. Since August 1, 2011, the day the rebranding plan was announced, there have been over […]

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Netflix Pulls Plug on Qwikster, Still Can’t Shake Negative Buzz

After getting an extremely negative response from consumers and industry experts alike, Netflix has backpedaled and shut down Qwikster before it even launched; however, negative buzz about the company still persists. So just how negative is Netflix’s buzz? We used Social Radar to find out. In the last two days, 67% of Netflix mentions have […]

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Amazon Launches New Kindles, Enters Tablet Market

On September 28, Amazon launched four new Kindle products, including the Kindle Fire, which is set to compete with the iPad and numerous Android-based tablets already on the market. We used Social Radar to gauge initial response to the new tablet. Buzz about the Kindle Fire is already fairly high; in the last two days, […]

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